Home Business Jazz Utilizes IBM Cloud-Based Analytics to Personalize Customer Experiences New solution enables...

Jazz Utilizes IBM Cloud-Based Analytics to Personalize Customer Experiences New solution enables real-time analysis of data and helps uncover customer intelligence

Jazz, Pakistan’s leading mobile operator and digital communications company, has selected IBM Cloud and Analytics Solutions as key components of its digital transformation. IBM will build a private cloud environment at Jazz’s data center to deliver IBM Analytics solutions. Serving over 59 million subscribers nationwide, Jazz will utilize IBM Analytics to improve and personalize customer experiences and services.

Through this implementation, Jazz will be able to ingest and analyze data in real time from various sources, and in turn, uncover customer behavioral insights and make more informed data-driven decisions. As a result, Jazz customers will benefit from more customized experiences and engagements, such as more relevant services and offers based on their data and mobile usage history.

 

“Digital and data transformation is barreling towards every industry, and in this rapidly changing landscape it is inevitable to keep up with latest technologies. We aim to become a next generation enterprise characterized by the ability to fully exploit data using best-in-class technologies,” said Aamir Ibrahim, CEO Jazz. “Our partnership with IBM will help us in successfully executing against a more accurate and data-driven business strategy.”

 

“In today’s world, data is a fuel for innovation and success. Businesses can no longer afford not tapping into the intelligence hidden in their data,” said Ghazanfar Ali, Country General Manager, IBM Pakistan. “Through IBM’s analytics capabilities, Jazz will not only be able to personalize customer experiences and offerings but create new revenue streams.”

Must Read

Gen-Z Musical Sensation Hasan Raheem Teases a Musical Treat for realme Fans

Well, well, well… Hasan Raheem is a viral sensation like no other. His beats have kept us vibing and now another sick beat seems...

TECNO to delight all fans with another Photowalk to Hunza Valley

Lahore – Monday, June 21, 2021: TECNO set to embark on another journey with the fans through the upcoming Photowalk. This Photowalk has been...

Government of Pakistan and Facebook Partner to Fight COVID Misinformation

Islamabad, June 22, 2021: The Government of Pakistan has partnered with Facebook in their fight against COVID-19. In Pakistan , over 32 million people...

Fundamental Significance of every person is by recognizing and valuing the basic human rights they are born with

Every person is born with the right of dignity, value and respect. One of the ways in which we recognize the fundamental significance of...

Mobilink Microfinance Bank joins the coveted global club of ACCA Approved Employers

Mobilink Microfinance Bank Ltd. (MMBL), Pakistan’s largest digital bank, has been recognized as an Approved Employer for its outstanding employee development and training initiatives...