Mobilink Receives WWF ‘Award Of Innovation’ For Its Sustainable And Green Initiatives

WWF Pakistan, in a latest honor recognizing the telco’s ongoing endeavors to protect the environment, conferred the Award of Innovation to Mobilink at the third annual ‘WWF Green Office Network’ meeting. The award is in honor of Mobilink’s ongoing green sustainability initiatives, which target the telco’s industrial and corporate activities in a bid to cut down on consumption of electricity, paper, water and residual solid waste. Previously, Mobilink also received WWF’s Green Office Certification, only telco in the country to do so, for its corporate premises in Lahore and Islamabad after ensuring a 73% drop in the consumption levels of natural resources.

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Expressing his delight at receiving the award, Omar Manzur, Head of Corporate Communication – Mobilink said, “Mobilink’s Corporate Responsibility function, not only, ensures that our employees are aware of environment-friendly practices and make efficient use of resources, but the corporation, as a whole, amalgamates this green philosophy with its corporate objectives. At Mobilink, we believe that global businesses are the only institutions strong enough to meet the huge long-term challenges facing our planet, thus we are willingly to strive harder to ensure our part is played out efficiently. The ‘Award of Innovation’ by WWF acts as an encouragement for our employees and ‘Green Office’ coordinators for all the good work they have been doing to live up to our corporate objectives.”

As part of these ongoing green initiatives, Mobilink has incorporated a Building Management System – an intelligent centralized energy management solution to efficiently control & optimize the telco’s buildings’ consumption, and different Power System Optimization Projects. It also continuously revamps its communications structure to reduce paper usage, while cutting down on CO2 emissions through a reduction in corporate traveling; for this purpose Mobilink launched ‘MobiRide’ – an environment friendly-carpooling network designed and configured to address issues such as parking space constraints, high traveling expenses, and traffic congestions. The telco also holds regular employee engagement activities to create awareness about various environment issues, while Mobilink Torchbearers, volunteer employees, carry out environmental friendly activities like the recent tree plantation drive at the New Islamabad international Airport, where 2000 Silver Oak Trees were planted.

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