Vivo has successfully accomplished its “5G First Call” in August 2018 and plans to
showcase the development results of the 5G-based software application in December
Vivo, a long-term partner of Qualcomm, shared its vision and insight on 5G development and how it will empower a new era of smart living during Qualcomm’s 4G/5G Summit held in Hong Kong on 22 – 24 October 2018. The three-day Qualcomm 4G/5G Summit gathered many of the world’s leading mobile industry leaders.
Mr. Zhou highlighted the deep integration of 5G and AI, and how these elements will be the key to the future growth of 5G embedded smartphones, which Vivo has termed as “Intelligent Phones”. AI allows smartphones to literally learn and think, while 5G will provide smartphones with enhanced and faster connection capability. The combination of these factors will transform smartphones from “smart” to “intelligent” while providing users with outstanding new features and the ultimate mobile experience.
In 2016, Vivo established its 5G research institute center in Beijing, laying the foundation for 5G technology development and standardization. In the same year, Vivohas also joined the 3GPP (3rd Generation Partnership Project, the 3rd Generation Partner Program), and began its participation in 5G standardization work. The company is now very active in the RAN1, RAN2, RAN4, SA2, CT1 and other core technology groups in 3GPP. Up to now, Vivo has submitted more than 1,500 technical proposals to 3GPP, and is one of the major contributors as amobile terminal company within 3GPP.
As one of the key partners of the “China Mobile 5G Device Forerunner Initiative”, Vivo has maximized its value on such platforms, and made several notable contributions regarding the standardization of 5G terminal characteristics, such as self-interference, power consumption savings, 5G multi-antenna, low latency and high reliability, high-level protocol design, physical layer protocol design and other terminal characteristics. The company also collaborates closely with key partners to further drive 5G development for the arrival of the 5G era.
Consumers define 5G embedded smartphones
Vivo has always adhered to the consumer-oriented approach when innovating new products, which ensures consumers enjoy personalized experiences and services.For the upcoming 5G era, Vivo believes that consumers will remain at the core of the smartphone industry ecosystem and continue as the key player in defining the growth of 5G embedded smartphones.
As shared by Mr. Zhou in his keynote, “we believe that the manufacturing of smart phones will also evolve from providing basic functions to providing intelligent features. These will ensure that the consumer demands for the future intelligent phones will be met. In the future, the development of 5G and AI will be the main drivers for many new scenarios and applications.”
AI Technology is key for Vivo in developing“Intelligent Phones”
Vivo believes that the combination of 5G and AI will be the key trend for the 5G embedded smartphone era. Aside from being active in laying out the fundamental of 5G technology, Vivo has also spearheaded the development of AI research. In June 2017, Vivo has established its AI Labs to kick start AI research and development. In March2018, Vivo released Jovi – a new AI sub-brand. After more than half a year of team effort, Vivo has made considerable progress in AI technology.
Mr. Zhou highlighted that AI is not just about voice recognition,NLP or deep learning etc. It is based on these technologies that AI can provide consumers with a framework for a whole new range of products and services. As such, Vivo has been proactive in building mobile phones that act as a smart terminal in serving as a connection center, further creating an equal, mutual and open platform to deliver relevant services by connecting them to the consumers’ needs.
Mr. Zhou has also elaborated in his speech Vivo’s understanding of AI, as well as the company’s devotion in this sector. 5G will cultivate new application scenarios, the future of smartphones will essentially be able to self-learn, self-discover and self-recommend.
On July 4, 2018, Vivo has established the IoT Open Ecosystem Alliance together with other key IoT industry representative companies.Through this ecosystem, the full interaction between devices can also be enabled even if the adaption is with various brands. It also ensures that when a developer releases a product, it would provide the customers with the perfect user experience. Most importantly, it would also give consumers the ability to choose their preferred products for their needs and experiences.Based on this platform,Vivo is building its own “Intelligent Phones” ecosystem, by investing heavily and leading the industry to realize 5G technology application development and provide consumers with the ultimate user experience.