Uber Pakistan launches uberAUTO in Pakistan
17 October, 2016: Uber, the smartphone app that connects riders to drivers at the push of a button, today launches uberAUTO in Lahore, adding another low-cost product to its offerings as part of its expansion across the country. The leading technology company continues to develop its business so as to provide more Pakistani riders and drivers with the opportunity to experience the convenience of Uber.Rickshaws are already a signature mode of moving around in Pakistan and uberAUTO will help transform the existing transportation options by using the leading technology to build in another layer of safety, reliability and economic opportunity. In doing so, Uber will be bringing in a level of transparency to the rickshaw industry. Every driver partner is required to submit valid government issued documents that are verified before being given access to Uber’s technology. Furthermore, uberAUTO will launch in Lahore with a free week. Which means each Uber rider will get 5 free uberAUTO rides up to Rs. 80 from Monday 17th October, 2016 to Sunday 23rd October, 2016.uberAUTO service was inaugurated by Umar Saif, Head of the PTIB. At the launch of the service, Umar Saif, Head of PTIB, said, ”Initiatives like uberAUTO are a reflection of the way in which Lahore embraces technology within its transport industry. Such solutions will make travelling in the city safer as well as more affordable and convenient for the citizens of Lahore. Equally as important, Uber will provide rickshaw drivers access to an unrivalled technology and the opportunity to make more money by significantly increasing the efficiency of their services. ”Said Zohair Yousafi, Head of Expansion for Pakistan, “We are incredibly excited to launch uberAUTO in Lahore – a city that has welcomed progressive technology and smart transport solutions. Auto-rickshaws are a key part of the city and with our new service, we believe more riders will benefit for the extra layer of transparency added to the product they know and love. This also means that pricing will be transparent and riders won’t need to negotiate with drivers every time. What’s more is that rickshaws regularly struggle to meet their daily minimum revenue target. We understand that and are working hard to support them through our advanced lead generation technology Drivers are no longer limited to only being able to pick up customers they can see. With the app they are provided access to a much larger coverage area of potential passengers.”UberAuto is an affordable transport option which is priced at Rs 45 base fare, Rs 4/km plus Rs 1/minute, A typical trip from Samanabad to Anarkali will cost Rs 50, while a trip from Arfa Technology Park to Race Course Park will cost Rs 60. In order to use uberAUTO
