PTCL GROUP STREAMLINES OPERATIONS WITH NEW LEADERSHIP APPOINTMENT

Islamabad, Pakistan – In a strategic move to enhance its organizational agility and customer-centric approach, Pakistan Telecommunication Company Limited (PTCL) Group has announced the creation of a new role, Group Chief Commercial Officer (GCCO).

According to a statement from the President and CEO, PTCL Group, Atif Raza, currently Group Chief Marketing Officer, will assume additional responsibilities as GCCO until further notice.

*New Role to Oversee Key Functions*

The GCCO will oversee commercial functions including:

– Marketing
– Customer Experience
– Wireless Sales
– Wireline Sales

*Strategic Objectives*

This move aims to foster a customer-driven culture, enhance business agility, streamline commercial operations, and drive efficiency across functions.

*CEO Confident in New Appointment*

“This strategic appointment will enable PTCL Group to navigate challenges and achieve our objectives,” said the President and CEO. “I trust Atif Raza’s leadership will create a more dynamic and efficient organization.”

*PTCL Group’s Commitment to Excellence*

As Pakistan’s leading telecommunications provider, PTCL Group continues to innovate and improve its services to meet evolving customer needs.

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