Home Business Advans Pakistan Microfinance Bank pledges to continue supporting Pakistani entrepreneurs at brand...

Advans Pakistan Microfinance Bank pledges to continue supporting Pakistani entrepreneurs at brand re-launch event

Advans Pakistan Microfinance Bank pledges to continue supporting Pakistani entrepreneurs at brand re-launch event

Karachi, April 12, 2018: Advans Pakistan Microfinance Bank launched its new brand identity and a new logo reflecting both the company’s rapid growth since its inception only five years ago, and its resolve to stay committed to adding meaningful value to the microfinance sector in Pakistan. The launch event was attended by senior representatives of regulatory bodies, and of the microfinance and the larger financial sector, as well as by customers of Advans, the media and other invitees.

 

Believing that the growth of private entrepreneurship is the engine for sustainable economic and social development, Advans Microfinance Bank supports Pakistani entrepreneurs venturing into diverse businesses, by financially empowering them, while also counselling them on different operational and management aspects of their businesses. Since the opening of its first business office in Mahmudabad, Karachi in January 2013, Advans has made rapid progress and today it has 9 points of sale in Karachi, one in Hyderabad & one in Larkana with more than 8,000 active borrowers and gross loan portfolio of more than PRs. 700 million. The MFB also has deposits over PRs. 500 million with 16,000 clients in total.

 

Speaking at the launch event, Mr. Zine El Abidine Otmani, CEO, Advans Pakistan stated, “We have changed how the brand looks to make it more dynamic and illustrative of our mission, which remains providing small businesses with tailored financial services and solutions, in a sustainable and responsible manner. Growing with our new brand we aim to offer a high-quality customer experience, client centric services, and a range of products and channels to ensure that we continually adapt to the market’s evolving needs. New practices and the digitalisation of our services and processes will further improve our efficiency and outreach.”

 

Talking about this change, Mr. Claude Falgon, Chairman, Advans Pakistan and Director, Advans SA, who flew into Pakistan especially for the launch event, said, “This new identity signals our sense of innovation and openness to change and most importantly, our journey with our clients towards building their future success. Pakistan has tremendous promise and potential and we fully intend to play a strong role in the efforts of the overall microfinance sector to realize this potential.”

 

The launch event, held at a local hotel, culminated with an inspiring ghazals session, featuring renowned ghazal singer, Salman Alvi, who was recently awarded a Pride of Performance Award by the President of Pakistan.

 

Must Read

Government of Pakistan and Facebook Partner to Fight COVID Misinformation

Islamabad, June 22, 2021: The Government of Pakistan has partnered with Facebook in their fight against COVID-19. In Pakistan , over 32 million people...

Fundamental Significance of every person is by recognizing and valuing the basic human rights they are born with

Every person is born with the right of dignity, value and respect. One of the ways in which we recognize the fundamental significance of...

Mobilink Microfinance Bank joins the coveted global club of ACCA Approved Employers

Mobilink Microfinance Bank Ltd. (MMBL), Pakistan’s largest digital bank, has been recognized as an Approved Employer for its outstanding employee development and training initiatives...

TECNO brings exciting discount offers on Daraz Mobile Week 2021

Lahore – Friday, June 18, 2021: TECNO brings exciting offers for the fans on the Daraz Mobile Week 2021. There will be up to...

vivo Introduces Amazing Offers for Daraz Mobile Week 2021

vivo presents amazing offers to its customers in collaboration with Daraz.pk for Daraz Mobile Week 2021 starting from June 16, 2021. The customers are...