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Xiaomi 12 Series Redefines Flagship Category

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Xiaomi today announced the launch of the all-new flagship Xiaomi 12 Series for local markets, featuring two groundbreaking devices: Xiaomi 12 Pro and Xiaomi 12. Designed to empower users around the world with a cutting-edge videography studio and entertainment powerhouse, Xiaomi 12 Series delivers impressive advancements in Xiaomi’s AI algorithm, flagship processing power, and an all-round elevated experience. 

Capture cinematic shots at any time 

Xiaomi 12 Series enables users to record studio-quality shots no matter the scenario, be it challenging lighting conditions or moving objects. Both phones boast a pro-grade triple camera array for versatile shooting, starring a massive 50MP main wide angle camera, with 8K recording capabilities on both Xiaomi 12 Pro and Xiaomi 12.  Xiaomi 12 Pro stands out with its state-of-the-art triple 50MP array, which features a cutting-edge Sony IMX707 ultra-large main sensor. This sensor is capable of catching large amounts of light and empowers advanced imaging capabilities with faster focus speeds and increased color accuracy. Xiaomi 12 features a 13MP ultra-wide angle camera, along with a 5MP tele macro camera, for filming life from different perspectives.  

Beyond impressive hardware, Xiaomi 12 Pro and Xiaomi 12 also advance Xiaomi’s proprietary AI algorithms. These innovations make it easier than ever for users to record every moment the way they want to, even in low-light or moving subjects. Xiaomi ProFocus intelligently identifies and tracks objects, preventing blurring or out-of-focus shots of moving or veiled subjects. These advancements also include eye and face auto focus capabilities. Ultra Night Video uses Xiaomi’s proprietary algorithms to record video even under extreme low-light, meaning moody, atmospheric shots are clearer than ever.  

Available on both devices, One-click AI Cinema offers numerous creative options for show-stopping video editing, such as Parallel World, Freeze Frame Video, and Magic Zoom modes. 

Flagship processing, unprecedented performance and power-efficiency  

Flagship experience requires flagship performance. Xiaomi 12 Series features advanced Qualcomm® Snapdragon™ mobile platforms. Xiaomi 12 Pro and Xiaomi 12 boast a Snapdragon® 8 Gen 1 processor – Qualcomm’s most advanced mobile platform. Built on a 4nm process, this processor also boosts GPU graphic rendering capabilities by 30% and energy efficiency by 25% when compared to the previous generation. Both three devices come with UFS 3.1 exceptional loading and data transfer speeds, along with LPDDR5 RAM for memory speeds up to 6,400Mbps. For optimal product experience, Xiaomi 12 Series packs a high-performing cooling system, bolstered by a super-large vapor chamber and multiple layers of graphite to offer a leading–cooling capability. 

All-around elevated entertainment experiences 

Xiaomi 12 Series not only lets users capture every moment in exquisite detail, but also allows them to relive those moments in astonishing detail via an exceptional entertainment experience.  Both devices offer vivid viewing on an AMOLED Dot Display rated A+ by DisplayMate, and with TrueColor support. For added peace of mind, the display features scratch-resistant Corning® Gorilla® Glass Victus®, and supports Dolby Vision®, industry’s leading imaging technology that brings your content to life with vibrant color and details. Xiaomi 12 Series also supports HDR 10+. Xiaomi 12 Pro is SGS Eye Care Display Certified, showing care for users’ long-term visual health during marathon sessions.  

Meanwhile, Xiaomi 12 Pro redefines flagship display with incredibly smooth viewing, scrolling, swiping, and sliding. The device’s highly power-efficient 6.73-inch WQHD+ display leverages AdaptiveSync Pro to intelligently adjust dynamic LTPO display between 1Hz and 120Hz based on content. 

Xiaomi 12 delivers Xiaomi’s most colorful smartphone display to date, with more than 68 billion colors on 6.28-inch full-HD+ displays. Both feature 120Hz AdaptiveSync, for an impressively high-definition, vibrant, and flicker-free display that conveys every detail.  

 No cinematic experience is truly complete without pro-grade audio. Xiaomi 12 Series features SOUND BY Harman Kardon, and creates an immersive audio experience powered by Dolby Atmos®, delivering spatial sound with rich detail, clarity, and realism across all your favorite entertainment. Xiaomi 12 Pro’s quad speakers – in the form of two tweeters and two woofers – deliver clear details and cover an astounding range of sound. Xiaomi 12 delivers balanced stereo sound ideal for immersive gaming or video.  To optimize core user experience further, Xiaomi 12 Series incorporates MIUI 13, released globally earlier this year. The update includes faster storage, higher background process efficiency, smarter processing, and longer battery life. New features in the upgraded experience include Xiaomi’s proprietary Liquid Storage, Atomized Memory, Focused Algorithms, and Smart Balance. 

Next-generation charging 

Xiaomi 12 Series delivers pro-grade cinematic and entertainment experiences all day, the devices deliver next-level charging speed and safety.  

 Xiaomi 12 Pro features an incredibly fast 120W Xiaomi HyperCharge. With a 4,600mAh battery fully charged in just 18 minutes using Boost mode, Xiaomi 12 Pro delivers next-generation charging capabilities that keep up with user demands.  Xiaomi 12 fits a 4,500mAh battery into compact body designs. Xiaomi 12 Pro and Xiaomi 12 also support 50W wireless charging and 10W reverse charging.  Both leverage Xiaomi AdaptiveCharge, a smart charging algorithm that learns and adapts to charging habits, which prolongs battery life. 

Flagship capabilities packaged in an iconic design  

These portable pocket-sized studios fit comfortably in the palm of your hand thanks to Xiaomi 12 Series’ iconic and user-centered design. Slimmer high-capacity batteries and a narrower ridge gap save precious space within the device. Xiaomi 12 Pro’s 6.73-inch display is encased in a sleek middle frame with sophisticated 3D curves. Meanwhile, Xiaomi 12’s 6.28-inch display measures just 69.9mm in width and is accented by smooth curves for a perfect fit. Both devices are available in Gray, Purple, and Blue. 

Market Availability   

Xiaomi 12 Pro comes in one variant 12GB+256GB, and recommended retail price starts from PKR 208,999/-.

Xiaomi 12 comes in one variant, 12GB+256GB, and recommended retail price starts from PKR 179,999/-.

Purchase these devices and get a sweet bundle deal where you get a Mi Band 6 and a bag with the Xiaomi 12. Similarly with the Xiaomi 12 Pro, get a Mi Portable Bluetooth Speaker and a 10000mAh Mi Power Bank 3.  Available at top distributor partners such as Phonezo, Airlink, Smartlink etc. For those looking to purchase these online, we’ve news for you  too as these are also available on MiStore and Daraz. 

Quick Specs:

 Xiaomi 12Xiaomi 12 Pro
Display120Hz +  AMOLED DotDisplay120Hz 6.73” AMOLED Dot Display 
Rear Camera50MP main camera 13MP ultra-wide camera 2MP macro camera 5MP depth camera50MP wide angle, ultra-wide and tele macro camera
Front Camera32MP32MP in-display selfie camera
Dimension & Weight152.70mm x 69.90mm x 8.16mm – 180g163.60mm x 74.60mm x 8.16mm 205g
ProcessorSnapdragon ® 8 Gen 1Snapdragon ®r 8 Gen 1
Charging4500mAH – 67W charge4600mAH – 120W charge
Variant12GB + 256GB12GB + 256GB
Color AvailableGray, Purple & BlueGray, Purple & Blue

About Xiaomi Corporation  

Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.  

Embracing our vision of “Make friends with users and be the coolest company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.  

Xiaomi is one of the world’s leading smartphone companies. The company’s market share in terms of smartphone shipments ranked no. 3 globally in the third quarter of 2021. The company has also established the world’s leading consumer AIoT (AI+IoT) platform, more than 400 million smart devices connected to its platform as of September 30, 2021, excluding smartphones and laptops. Xiaomi products are present in more than 100 countries and regions around the world. In August 2021, the company made the Fortune Global 500 list for the third time, ranking 338th, up 84 places compared to 2020.  

Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index. 

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TECNO to launch its new Spark phone in Pakistan soon

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TECNO to launch its new Spark phone in Pakistan soon

After massive success in the Pakistani Mobile market, TECNO is rumored to be preparing for a new addition to its Spark series. The globally eminent smartphone brand TECNO has been working tirelessly in Pakistan for quite some time now. The brand has brought forward some great phones over the years with advanced technologies, pocket-friendly prices, and stylish designs. 

Spark is TECNO’s famous mid-range series, bringing you quality devices at lower prices. Spark 8C is an entry mobile that is expected to be around PKR 19,499 to PKR 22,999. The price is not confirmed yet but we are expecting it around this segment. The phone is going to be a stunner in this range with Stylish Design and great Battery.

According to sources, Spark 8C will be equipped with better memory and memory fusion features than any other phone in this range. Memory Fusion Technology is specially designed to channel RAM operations by using unused read-only memory (ROM). This means it can expand the memory of 4+128GB to 7+128GB and that of 3+64GB into 6+64GB maximum. The RAM can be updated or expanded from 3GB to 6GB and 4GB to 7GB depending on the variant. If this is true, then Spark 8C shall be the only smartphone to provide such an amazing feature with 128GB in such an affordable price range.

Moreover, the phone is anticipated to provide efficient performance with a powerful processor and big battery. The 90Hz refresh rate, great display, and handy body design will make it a user-friendly device. The phone is expected to launch somewhere in mid-March 2022. Furthermore, the phone is being assembled in Pakistan to make it economical and pocket-friendly for the local consumers. 

So, fingers crossed for this new Spark device to be soon launched in Pakistan. Stay tuned for more updates and much more about tech!

Jazz appoints Atyab Tahir as CEO JazzCash

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Jazz appoints Atyab Tahir as CEO JazzCash

Jazz, Pakistan’s leading digital operator (part of VEON Group NASDAQ: VEON, Euronext Amsterdam: VEON), announces the appointment of Atyab Tahir as the CEO of JazzCash effective May 1 2022.

Atyab, currently serving as Country Manager MasterCard Pakistan & Afghanistan, has over two decades of international experience in banking and consulting. Atyab has also held senior positions at Fidelity Investments, HBL, Telenor Bank and easypaisa. He holds a BA from Dartmouth College and an MBA from Babson College.

Commenting on Atyab’s appointment Aamir Ibrahim, CEO, Jazz  said: “While mobile phones and payment solutions have accelerated financial inclusion in the country, a significant portion of Pakistan’s adult population remain unbanked. I am confident that under Atyab’s dynamic leadership JazzCash will help boost financial inclusion across the board through innovative and customer-centric products.”

“JazzCash is at the forefront of Pakistan’s digital revolution processing more than 5 million transactions every day and accounting for almost 7% of Pakistan’s GDP. Our aim is to build a world-class fintech serving every single Pakistani, from youth, SMEs, freelancers, with a very strong focus on the unbanked and the underbanked. I look forward to joining the Jazz family and collaborating with our partners in the telecommunications and financial services sector to unlock the true potential of Digital Pakistan.” said Atyab.

A division of Jazz, JazzCash has grown rapidly to become a leader in the country’s marketplace for digital financial services. As shown in VEON Group’s FY21 results that were released on 28 February 2022, JazzCash has 15.2 million monthly active users (+24.9% YoY) and 130,800 monthly active merchants (up by 2.3 times YoY). 

Jazz appoints Atyab Tahir as CEO JazzCash.

vivo V23 5G — The Best in Camera, Technology, Performance and Appearance

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Due to the constant development in the technology space for smartphones, there is always hype surrounding any new ‘firsts’ in the market. There is always excitement as to what will be introduced and how well it will be accepted by the audience. 

Keeping this in mind, Vivo’s latest smartphone vivo V23 5G finds itself in a similar situation. The day it was announced, it received a lot of attention for its color-changing design. The design itself represents a significant advancement in smartphone research and design. Making smartphones not only technologically superior but also cosmetically superior is a step forward.

The continual excitement and experience since the smartphone’s launch has not only solidified its market position but also demonstrated that it is a well-balanced phone that isn’t only focused on aesthetics.

Delving more into the device, the vivo V23 5G dons a high-resolution 50MP AF Portrait Selfie camera on the front. This device focuses heavily on the selfie experience which makes it stand out in the market. The latest ISOCELL 3.0 technology helps the camera increase light sensitivity to capture a more crystal-clear picture for the user. Furthermore, the Eye Autofocus feature enables the users to be the center of attention while clicking the picture as the camera focuses on the user, even if they are in motion. 

The dual front camera system offers a much larger field of view with the help of its 8MP Super Wide-Angle Camera. Furthermore, with modes like the AI Extreme Night Portrait mode, the front camera delivers an unparalleled experience in this price range. The phone also sports a 64 MP main rear camera with an 8MP wide-angle lens and a 2MP Macro that can handle wide natural landscapes very easily. The user experience is further increased with features like the Super Night Mode, Bokeh Flare Portrait, and Ultra Stabilization. It is only right to say that both, the front camera and the rear camera together offer a device that is picture-perfect. 

When it comes to the visual and performance aspects of this phone, there’s no doubt that it’s the best of what vivo has to offer. vivo has always been on the cutting edge of device design and aesthetics. It’s also fair to say that Vivo takes pride in its technological advancements and innovations. Every device that vivo introduces exemplifies this completion.

V23 5G brings out the result of Vivo’s extensive research which is the Color Changing Fluorite AG Design. This material changes its color upon exposure to ultraviolet light and after about 30 seconds under the sun. This switch goes back to normal once the phone is out of sun exposure. Talking more about the appearance of the device, it is the combination of the Metal Flat Frame Design and the Color Changing Fluorite AG Design that gives the device the aesthetic appeal that has been the talk in the industry for a while now. 

All these powerful features that the phone flaunts are powered by the powerful MediaTek Dimensity 920 processor. This processor offers powerful performance and a fast user experience. The Extended RAM 2.0 further enhances the user experience with its versatile features to expand RAM when required. The 90Hz refresh rate display, a Liquid Cooling System, and Ultra Game Mode make it possible for users to enjoy super smooth gameplay performance. This experience is mutually assisted by the 4200mAh battery that features a 44W FlashCharge that helps in interrupted experience and performance. 

To summarise it all, the vivo V23 5G is a proud and well-balanced device that fulfills the requirements of every smartphone enthusiast whether it is for work, casual, or professional usage.

 

Tech Giant XIAOMI launches anticipated Redmi Note 11 Pro – Packing major upgraded to hardwares & software!

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Xiaomi announced the Redmi Note 11 Pro for Pakistani markets, pushing forward the legacy of the Redmi Note series with two all-new devices: Redmi Note 11 Pro and Redmi Note 11. Rising to the challenge to bring even stronger specs and features, Redmi Note 11 series packs powerful upgrades to its camera system, charging speed, display, and SoC—making flagship-level smartphone performance more accessible than before. All this available in a bundle deal, with Redmi Buds 3 completely free.

Flagship-level 108MP quad camera to deliver outstanding photography

Boasting a rear quad camera setup, Redmi Note 11 Pro delivers an outstanding photography experience with zero compromise. Its 108MP main camera captures stunning images in high-resolution and vivid colors; an 8MP ultra-wide angle camera extends your perspective with a 118-degree viewing angle; a 2MP macro camera that captures fine details up close and a 2MP depth sensor that’s for capturing more natural looking portrait shots. Accenting the front of the phone is a 16MP front camera that can capture clearer and natural-looking selfies. The 108MP pro-grade main camera utilizes the Samsung HM2 sensor with a large sensor size at 1/1.52 inch, and supports 9-in-1 pixel binning technology as well as a dual native ISO to deliver incredible images in all lighting conditions, with spectacular results especially in dim light.

120Hz FHD+ AMOLED DotDisplay packed into trendy flat-edge body

Featuring a large 6.67′ FHD+ AMOLED DotDisplay with 120Hz display refresh rate, Redmi Note 11 Pro levels up the screen experience with smooth scrolling response and lag-free transitions. The beautiful display is packed into a body with a trendy flat-edge design. Plus, with the dual super linear speakers located at the top and bottom of the phone, Redmi Note 11 offers immersive stereo sound for gaming or watching videos.

Performance powered by 67W turbo charging and MediaTek Helio G96

Redmi Note 11 Pro comes with flagship 67W turbo charging, allowing you to charge up

to 51% of its 5,000mAh high capacity battery in just 15 minutes Powered by MediaTek Helio G96, Redmi Note 11 Pro also delivers a smooth and seamless performance.

Market availability:

Redmi Note 11 Pro comes in two variants – 6GB+128GB, and 8GB+128GB and are available at top distributor partners such as Phonezo, Airlink Communication, Smartlink and Tech Sirat. For those looking to purchase these online, we’ve news for you  too as these are also available on MiStore.

Redmi Note 11 Pro

6GB+128GB: PKR 51,999/-

8GB+128GB: PKR 59,999/-

Redmi Note 11 Quick Specs:

 Redmi Note 11
Display120Hz  6.67” FHD+ AMOLED DotDisplay
Rear Camera108MP main camera 8MP ultra-wide camera 2MP macro camera 2MP depth camera
Front Camera16MP in-display front camera
Dimension & Weight164.19mm x 76.1mm x 8.12mm 202g
ProcessorMediaTek Helio G96
Charging5,000mAh (typ) battery Supports 67W wired Pro fast charging
Variant6GB+128GB, 8GB+128GB
Available ColorGraphite Gray, Polar White, Star Blue

The Redmi Note 11 Pro is available at PKR 51,999/- for the 6+128GB variant and PKR 59,999/- for the 8+128GB variant. A bundle deal with Redmi Buds 3 absolutely free!

About Xiaomi Corporation

Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.

Embracing our vision of “Make friends with users and be the Coolest Company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

Xiaomi is one of the world’s leading smartphone companies. The company’s market share in terms of smartphone shipments ranked no. 3 globally in the third quarter of 2021. The company has also established the world’s leading consumer AIoT (AI+IoT) platform, more than 400 million smart devices connected to its platform as of September 30, 2021, excluding smartphones and laptops. Xiaomi products are present in more than 100 countries and regions around the world. In August 2021, the company made the Fortune Global 500 list for the third time, ranking 338th, up 84 places compared to 2020.

Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.

Easypaisa launches in-App Biometric Verification

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Easypaisa, the country’s leading digital payments App, has introduced an innovative feature that enables users to upgrade their mobile wallet accounts through in-app biometric verification. A key regulatory requirement, Biometric Verification System (BVS) also enhances users’ daily, monthly and yearly transaction limits.

Customers will now be able to use the BVS feature to upgrade their mobile wallet accounts without the need to visit any agent, franchise or branch for this purpose. Earlier, customers had to physically visit an external location to biometrically verify their mobile wallet as mandated by the State Bank of Pakistan (SBP).  With the launch of in-app Biometric Verification, by following some simple on-screen steps, customers can now easily use the BVS feature from within the Easypaisa App and enjoy upgrades on transaction limits in a convenient and secure manner.

Commenting on the development, M. Mudassar Aqil, CEO, Easypaisa / Telenor Microfinance Bank said; “At Easypaisa, we take pride in leading Pakistan’s fintech revolution by transforming the digital payments landscape. Through our best-in-class technology, we are constantly working on adding new features on our platform to enable all Pakistanis to take charge of their financial decisions in a convenient and secure manner. The recently introduced in-app biometric verification will eliminate the dependency for users to physically visit merchants/franchises to upgrade their accounts and enhance transaction limits, while also ensuring compliance to regulatory guidelines.’’

With more than 10 million customers using the Easypaisa App in the last 30-days across the Android and iOS platforms, Easypaisa is the most used Pakistani App across all categories and remains committed to transforming Pakistan into a cashless and financially inclusive society through the power of collaboration & technology.

Airlink partners with Peshawar Zalmi to promote sporting activities

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    Airlink has officially announced its leading partnership with Pakistan Super League team Peshawar Zalmi. The announcement was made at Airlink’s flagship store in Xinhua Mall, Lahore recently

     

    Airlink CEO Paracha said we are thrilled to welcome

    international players in

    Pakistan who are determined to portray the softer image

    of Pakistan

    Airlink Communication Limited is one of the leading and largest distributors of mobile phones in Pakistan having over 5,000 retailers and 1,100+ wholesalers in its nationwide distribution network. Airlink is an official distribution partner of Samsung, Huawei, Tecno and Itel mobile phones in Pakistan. Airlink is also the only official source and distributor of iPhones in Pakistan. Airlink has officially announced its leading partnership with Pakistan Super League team Peshawar Zalmi. The announcement was made at Airlink’s flagship store in Xinhua Mall, Lahore recently.

    2020 will be the fifth season of the Pakistan Super League. The partnership was announced to the media at the Airlink store by Chairman Peshawar Zalmi Javed Afridi and CEO Airlink Muzzaffar Piracha.

    Airlink is proud to be one of the official partners of Peshawar Zalmi, intending to promote sporting activities and youth interests through passion points. Cricket has remained one of Pakistan’s greatest passions and Airlink is proud to be a part of this national obsession.

    Speaking to the media at the announcement, Airlink CEO Paracha said: “We are thrilled to welcome International players in Pakistan who are determined to portray the softer image of Pakistan.” He added that, “It’s a pleasure to partner with a team which is the personification of bravery, enthusiasm, and passion among the people of Pakistan. Cricket is a game that brings together people from all backgrounds, working as a team and channelling all that passion into the game. Airlink will always stand with the champions of Peshawar Zalmi through thick and thin, as cricket has always been very close to the company.”

    Reiterating the significance of the partnership, Javed Afridi, chairman of Peshawar Zalmi, said, “We are delighted to partner with Airlink. It is exciting to see how more and more reputable companies are lending their hand to cricket. Cricket has no doubt aroused a lot of passion in the country and we take pride in ourselves for managing the highest level of performance both on and off the field.”

    Pakistan Super League is the largest sporting event in the country which fosters the talent of playing cricket. It has fulfilled the dreams of many young cricketers who dream of becoming the nation’s stars. Not only that, but it has also elevated the image of Pakistani cricket globally. The tournament is scheduled to take place between 20 February 2020 and 22 March 2020.

     

    JS Bank and Inov8 Limited Enter into Strategic Partnership

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      JS Bank and Inov8 Limited Enter into Strategic Partnership

      JS Bank and Inov8 Limited have signed two agreements to promote financial inclusion in the industry by digitizing payments, and provide an unmatched digital experience for its valuable customers. The partnership between Inov8 Limited and JS Bank is designed to enable JS Bank customers to conduct internet banking and retail payments through a digital ecosystem, both through the Fonepay platform and JS Mobile, Pakistan’s first android banking application.

      Signing ceremony for strategic partnership between JS Bank & Inov8 Limited was attended by Kamran Jafar, Group Head Corporate Retail Banking Group of JS Bank and Bashir Shiekh, co-Founder & co-CEO of Inov8 Limited along with senior members from both the organizations.

      Speaking at the occasion, Mr. Kamran Jafar, Group Head CRBG, JS Bank, said “This partnership with Inov8 for Fonepay and the JS Mobile Banking upgrade emphasizes our dedication towards digitizing customer experiences and bringing the best of technology to our clients”.

       

      Mr. Imran Soomro, CIO JS Bank, further added “Fonepay is a revolutionary platform that will go a long way in making our consumer lives easier. We also believe that our Mobile Banking application upgrade will create a proposition far superior to any other in the region, not just Pakistan”.

       

      Bashir Sheikh, co-Founder and co-CEO of Inov8 Limited, said “Inov8’s leadership in the digital payments space reflects our commitment to a cashless, efficient and convenient future ecosystem of transactions. In JS Bank, we have found a partner that is exceptionally forward looking, while staying true to their customer needs”.

       

      JS Bank is considered amongst the fastest growing banks within Pakistan’s banking landscape with 307 branches in 152 cities and one international branch. JS Bank is part of JS Group, one of Pakistan’s most diversified and progressive financial services groups.

       

      Inov8 Limited is the Region’s fastest growing digital payments company and has grown to become a leading partner to banks and mobile operators, both locally and internationally. The company recently secured series a funding of $5.4 million and achieved a valuation in excess of $100 million. Inov8 is the dominant player in the Pakistan market offering next generation products designed to address all facets of the digital financial services and commerce value chains.

       

       

       

      Mandi Bahauddin Launches Anti-Polio Campaign Targeting Over 300,000 Children

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      Mandi Bahauddin, Pakistan – Deputy Commissioner Dr. Faisal Saleem officially launched a five-day anti-polio campaign today at the Children’s Hospital. The campaign aims to vaccinate 324,622 children under the age of five against polio and provide them with vitamin A drops.

      Dr. Saleem inaugurated the campaign by personally administering polio drops to children and offered prayers for its success. He emphasized the importance of practical measures in eradicating polio and urged the nation to play its part by ensuring every child receives the vaccine.

      A comprehensive effort is underway, with 70 fixed vaccination teams, 45 transit point teams, and 1,225 door-to-door teams deployed across the district. Additionally, 70 UCMOs and 242 area in-charges have been assigned to oversee the campaign. Dr. Saleem directed health officials to closely monitor the performance of these teams and conduct daily screenings to maintain the quality of the vaccination drive.

      To raise public awareness, an awareness walk led by the Deputy Commissioner was held from the Children’s Hospital to the main road. The campaign underscores the commitment to protect future generations from the debilitating effects of polio.

      South Korea Records Hottest Temperature in Over 100 Years

      South Korea has recorded its highest temperature since weather records began more than a century ago, according to the Korea Meteorological Administration (KMA).

      The city of Yangsan, located in the country’s southeast, reached a scorching 42.5°C at 1:26 p.m. local time on Sunday. This marks the highest temperature ever officially recorded in South Korea.

      Yangsan has become the main hotspot during the country’s ongoing heatwave. On Sunday, temperatures in the city exceeded 40°C for the fifth consecutive day, highlighting the severity of the extreme weather.

      Heatwave Warnings Expanded Across the Country

      Authorities have issued heatwave warnings across much of South Korea as temperatures continue to rise. Several cities recorded daytime temperatures in the high 30s, increasing health risks for residents.

      More than 20 regions remained under emergency heatwave alerts on Sunday. The government introduced this new warning category earlier this year to strengthen its response to increasingly dangerous heat conditions.

      An emergency alert is issued when an area is expected to experience a perceived temperature of 38°C or an actual temperature of 39°C for at least one day.

      Heatwaves Becoming More Frequent

      According to the Korea Meteorological Administration, the number of heatwave days in South Korea has increased significantly in recent years. Over the past five years, the country has averaged 19 heatwave days per year, compared with only eight days annually during the 1970s.

      The agency defines a heatwave day as one in which the highest temperature reaches 33°C or above. A tropical night occurs when overnight temperatures remain above 25°C, offering little relief from the daytime heat.

      Climate Change Driving Extreme Weather

      Climate experts warn that human-caused climate change is making extreme weather events more common and more severe. Rising global temperatures are increasing the frequency and intensity of heatwaves, creating growing challenges for public health, infrastructure, and the environment.

      Telenor Pakistan wins ‘Best in Telecommunication in Pakistan’ and ‘Best in PR’ awards at 8th PAS Awards

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        Telenor Pakistan wins ‘Best in Telecommunication in Pakistan’ and ‘Best in PR’ awards at 8th PAS Awards

        ISLAMABAD – April 17, 2018: Telenor Pakistan, one of the country’s foremost telecom and digital services provider, bagged four awards at the 8th Pakistan Advertiser Society (PAS) Awards Ceremony. Telenor Pakistan won the ‘Best in Telecommunications in Pakistan’ award for its ‘VOGON’ campaign and the award for ‘Best in PR’ for the Media Campaign on ‘Tax Rationalization’ with Media Matters as campaign partners. Continuing with its innovative methods of communication, Telenor Pakistan primarily focuses on digital as a mean of effectively communicating with its customers. This resulted in the company winning two additional awards and being the only operator to feature on Google’s YouTube Ads Leaderboard for its ‘Jo Har Pakistani Chahay’ communication and an episode from Pakistan’s first online movie ‘Oye Kuch Kar Guzar!’.

        Through the VOGON campaign, Telenor stayed true to its ambition of designing communication which is contextualised to the real needs of their customers. To achieve this, Telenor Pakistan identified the passion points of its target market and tailored its message to create relevance resulting in an effective and hyper-targeted communication which not only ensured high efficiency by achieving a phenomenal rate of product activations but also enhanced the overall brand interest and consideration.

        Telenor Pakistan’s ‘Tax Rationalization’ campaign was aimed at encouraging the government to reduce telecom taxes for the benefit of the consumers. The campaign played a vital role in communicating the benefits of rationalized taxation and resulted in reduction of both FED and WHT in Federal budget 2017-18.

        “We are overjoyed on bringing home prestigious PAS Awards that show our commitment towards extending the benefits of telecom and digital services to the people of Pakistan and maintaining our thought leadership position in the industry.” said Irfan Wahab Khan, CEO Telenor Pakistan. “We would like to thank our customers and business partners for their unrelenting support which has been a key driver in our success over the years. We would also like to extend our heartfelt gratitude to the Pakistan Advertisers Society for recognizing our work and conferring the awards on us, and our campaign partners for helping us achieve this amazing milestone.”

        Initiated in 2011, PAS Awards are country’s premier advertising awards that celebrate and acknowledge ‘ideas that work’ and focus on marketing and advertising communication effectiveness. The Awards are known by advertisers and agencies as the pre-eminent awards of the industry that recognize any and all forms of communication efforts that contribute to a brand’s success. Winning a PAS Award has become a symbol of achievement for the Pakistan’s marketing, advertising and media industry.

        For Free Download Flare Magazine September And October Issue Page #85

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                   For Free Download Flare Magazine September And October Issue Page #85

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